PayPerPost Direct: Taking a shot across ReviewMe’s bow, at a better price.

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PayPerPost has rolled a direct-purchase service for advertisers to target bloggers to write posts for them. This is similar to the ReviewMe badges, but the difference is in the amount of commission the broker takes: ReviewMe takes 50% of the price of the post, whereas PayPerPost Direct is only 10%. This is a great development for bloggers, obviously. It’s also a great for the advertiser because they can target the best bloggers that match best with their niche, rather than be subject to the sometimes-inaccurate categorization bloggers use in PPP. Finally, it’s good for PPP because it opens the market up for new advertisers who aren’t yet comfortable with being dumped into a blogger-free-for-all. Advertisers may spend a little more for each post, but the money will proably be better spent.

Here’s the description from PPP about this service:

Welcome to PayPerPost Direct, a radical new angle on the PayPerPost model that allows you to market your great content and blogs directly to advertisers.

With PayPerPost Direct you can reach out to advertisers, even those not currently in the PPP network, and advertise your own blogs and content. We’ve found in the past that advertisers often want to directly hire good bloggers to write about their products or services and with PayPerPost Direct that’s now possible.

To get started simply drop the appropriate HTML snippet into your blog template. Advertisers that come across your blog and love what you do can then click on the image in your blog and create an opportunity just for you. You’ll get an email with the opportunity details and offer amount and can then log into PayPerPost.com to actually negotiate terms with the advertiser to get the very best deal for you both.

We believe PayPerPost Direct is a great addition to the PayPerPost.com marketplace and is going to generate a wealth of fantastic high quality content out there, so why not get started today. There are no opportunity post limits, no reservation times to worry about, just you and the advertisers working hand in hand together on an one on one basis. What could be easier. Go ahead and update your blog templates today and start really maximizing your paid blogging earning potential


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