Focus group video

Thanks you for visiting. Please consider subscribing to the RSS feed.Colleen posted the video of our focus group with then-PPP, now IZEA, from something like 6 months ago. I’m the male blogger with hair. I didn’t hear any of my insightful comments, but trust me, I was brilliant. In the video, all I do is […]

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Town Hall Chat With Ted Murphy, IZEA CEO

Ted Murphy, IZEA CEO, held a town hall chat with bloggers this evening. I clipped a few key points that were of interest to me (I think you can tell from the chat where I am focused), along with some Q&A from a few other bloggers:**
Bob: when will social spark beta testing begin?
Ted Murphy: I […]

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Pulling together the Google penalty threads

Let’s tie the various posts I’ve written over the past few months together into some coherent form, shall we?
In October, I pointed out that using human reviewers to penalize websites for selling links was unfair, given that this is a highly subjective process that can’t possibly address all, or even a majority of link-sellers. One […]

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Should PayPerPost file an antitrust claim against Google?

Came across this article thanks to Digg: Could PayPerPost Have an Antitrust Case Against Google?
To think that an antitrust case isn’t part of the exit strategy at IZEA is probably naive. If Socialspark catches fire, there would probably not be any action. But, if theyre just treading water and burning cash, a lawsuit does two […]

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IZEARanks.com is now open to the general public

Izea has opened up the latest component of what will be known as SocialSpark today by opening IZEARanks.com to the general public.
Some key points:

IZEARanks is only open to Blogs, so the ranking is relative to other blogs.
Realrank is at the core of IZEARanks, and the algorithm is public knowledge and can be found at the […]

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Who is responsible when bloggers feel they have to write negative reviews?

I don’t like writing negative reviews any more than the next guy.
I try to get past this by only taking paid-review opportunities that I truly like, or for which I can see how someone else might value the product or service.
But sometimes, I come across an opportunity which has potential but is falling down on […]

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Are buyers of sponsored links set up for deals of the century?

Search Engine Roundtable continues to report that sites hit with Google’s PR penalty for sponsored links continue to pass link juice. While it is impossible to measure the value of the link juice being passed, buyers of sponsored links are supposedly not seeing corresponding drops in their PR.
Toolbar PR and internal-to-Google PR have always been […]

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Google’s Hypocrisy: The villagers are sharpening the knives

This was a good week for exposing the hypocrisy of Google and A-list bloggers!
You have Ron over at Linkworth doing some serious competitive research on how Google sells pagerank AND site reviews. I’m not going to steal his thunder, but the post is a follow up to his original post about Google selling pagerank. […]

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Boosting RSS Subscribers: One Unethical Method & One Great Method

Shortly after publishing my post about RealRank, Ted Murphy of Izea was kind enough to drop by and comment.
Damn, that man’s alerts work fast!
I argued that the number of RSS subscribers should be included in any metric that is being utilized to describe “Reach” or “Influence”. Ted countered that they are working on how to […]

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My Problem With RealRank

Disclosure: As of this writing, I have blogs ranked 736, 2648, 3283 in RealRank.

By now, anyone reading this post is interested enough in such matters that they already know what RealRank is, and why Izea/PPP has developed it. So, I won’t regurgitate too much.
The formula for RealRank is 70% traffic, 20% incoming links, and 10% […]

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